A Brief History of Tulpamancy: From 4chan to Modern Community Hubs

The modern tulpamancy community has an origin story, and most tellings get something wrong. They either present a continuous tradition tracing back to Tibetan mystics – which is false – or they describe the practice as an invention of 4chan – which is also false. The real story is stranger: a borrowed word, unattached to its original practice, was picked up by an anonymous imageboard, planted in a character-driven fandom, and grew into something new.

What follows is a history of the community, not the practice. People have been building relationships with imagined characters for as long as there have been people. Writers have been surprised by characters acting on their own.1 Children have had imaginary friends who persisted into adulthood.2 What was new, starting around 2011-2012, was a community forming around the deliberate cultivation of this experience – giving it a name, writing guides, and teaching strangers how to do it intentionally.

This is a historical materialist account. It traces how concrete conditions – the affordances of specific platforms, the demographics of who was online and when, the economic conditions of life in the imperial core during the early 2010s, the class and political character of the subcultures involved – shaped what people believed, practiced, and built to make sense of their experience. Ideas don’t float free. They emerge from material life, including the ideological atmosphere people breathe.

The name: an accident of history

The word “tulpa” comes from Tibetan Buddhism, where it refers to a practice of constructing a mental entity through intense concentration. The Tibetan term sprul pa means “emanation” or “magical manifestation” – the sense is of something called forth from the mind. In its original context, the practice was a tool for spiritual development: a monk might create a tulpa to embody a fear or attachment, interact with it, and then dissolve it. The entity was temporary, instrumental, and part of a larger contemplative discipline. Companionship was not the point.3

None of this survived the trip west. The French explorer Alexandra David-Neel wrote about Tibetan tulpa creation in her 1929 book Magic and Mystery in Tibet, describing her own experiment with creating a tulpa that eventually took on a life of its own. Her account – dramatic, exoticized, filtered through Orientalist assumptions – is what lodged in the Western imagination. Later, the Theosophical Society and various occult writers picked up the concept of “thought-forms,”4 creating a loose Western esoteric tradition that had about as much to do with Tibetan Buddhism as a yoga studio has to do with Patañjali.5 The word traveled. The practice didn’t.

By the time the internet got hold of the term, “tulpa” was a free-floating signifier. It sounded exotic and technical. It had the patina of ancient wisdom. It was available. No living tradition was stolen or commodified; the Tibetan practice was never practiced by the Western community in any recognizable form. A word got borrowed, and a completely different practice grew up around it. Modern tulpamancy does not descend from Tibetan Buddhism. It shares a word and nothing else.

The fringe: /x/ and the early experiments

Sometime before 2012, discussion of tulpas appeared on 4chan’s /x/ board – the paranormal and conspiracy board. This was the right environment: a space where strange claims were entertained with an ambiguous blend of irony and genuine curiosity. You could propose almost anything, and someone would seriously try it.

The early adopters approached tulpas through an occult-adjacent framework: tulpas as thoughtforms, potentially able to manifest visually or act independently. Two posters, known as Irish_ and Dane (FAQ_Man), wrote the first tulpa creation guides.6 These guides were rough, experimental, and framed in terms borrowed from the Western esoteric tradition – concentration, visualization, and the gradual manifestation of a mental entity.

But /x/ had limits. It wasn’t a community of people interested in inner relationships; it was a board for paranormal phenomena, and tulpas were one curiosity among many. Eventually the /x/ regulars turned hostile, and the practitioners were pushed into an IRC channel created to get the threads off the board.7 IRC was small, insular, and difficult for newcomers to discover.

Had things ended there, tulpamancy would be a footnote. That it didn’t was not an accident. Pleeb, who had followed the tulpa discussion from /x/ to IRC, began cross-posting tulpa guides to other 4chan boards. The concept took root in a fandom whose conditions were uniquely suited to receive it.

The spark: /mlp/ and the My Little Pony fandom

The explosion happened on /mlp/, 4chan’s My Little Pony board. This was not random.

First: the MLP fandom was intensely character-focused. Fans formed deep attachments to distinctive, well-developed characters. People drew ponysonas, roleplayed, and wrote fanfiction. The question “what if my favorite character were real?” was already being asked. Tulpamancy turned that question into a method.

Second: the /mlp/ board cultivated a unique tone – earnest investment expressed through layers of irony, aggression, and in-jokes. This created a paradoxical space where something as vulnerable as “I want to build a genuine relationship with an imagined character” could be proposed without the vulnerability being named directly. The ironic distance let people try things they might not have tried in a more sincere community.

Third: Pleeb found a lucid dreaming thread on /mlp/ and posted the tulpa FAQ there along with a link to the IRC channel. The concept resonated. People started trying it and reporting results – all within the same character-obsessed subculture that had already trained its members in the skills tulpamancy requires: vivid imagination, character attachment, and a willingness to treat fictional beings as emotionally real.8

Pleeb went on to found Tulpa.info on April 16, 2012. The subreddit r/Tulpas followed on May 27, 2012. Within a few months, what had been a fringe discussion on a paranormal board became a named community with its own platforms and a growing pool of practitioners.

The transition from /x/ to /mlp/ wasn’t just a change of venue. It was a change of what tulpamancy meant. On /x/, tulpas were occult phenomena – mysterious, possibly dangerous. On /mlp/, tulpas became companions. The question shifted from “can you create a thoughtform that manifests in reality?” to “can you build a relationship with a character you love?” The occult framework receded. The relational framework began to emerge from what people were actually doing.

This is historical materialism in miniature. The base – the material conditions of the platform, its culture, and its participants – changed, and the superstructure – what people believed tulpas were and what the practice was for – changed with it. The ideas followed the conditions.

The crystallization: guides, forums, and the systematization of the practice

Tulpa.info became the center of gravity. It offered what 4chan couldn’t: persistent, searchable, organized content. Guides could be written, revised, archived, and referenced. Newcomers could read accumulated knowledge rather than hoping the right person was online. The forum format rewarded detailed, long-form writing.

This was the period of guide-writing frenzy. Method sections proliferated: personality forcing, visualization, narration, imposition. Milestones were named: vocality, sentience, imposition, switching, possession. A developmental ladder emerged.

The Plurality connection

Something else happened during this period that would shape the community permanently: tulpamancers encountered Plurality.

The Plurality community encompasses traumagenic systems (including DID/OSDD), endogenic systems (formed without trauma), and others. Its core claim: a single body can house multiple independent people. It offered a rich vocabulary – switching, host, system, headspace – and a set of assumptions about inner relationships.

For early tulpamancers, Plurality was the only available framework that took inner relationships seriously. It validated what practitioners were experiencing.

And so the tulpamancy community adopted Plurality’s framework wholesale. The vocabulary was imported: tulpas became “system members,” the practitioner became the “host,” and practicing tulpamancy meant “sharing your body with another person.”

But Plurality did not create the entity-framework – the model that treats tulpas as independent beings. It was already there. The earliest guides, written in the /x/ era before any contact with Plurality, already assumed the tulpa was an independent being. FAQ_Man called the practice “tulpaforcing” – the origin of the term “forcing.” Both guides warned against “parroting”: consciously constructing your tulpa’s responses. “Prolonged parroting leads to a servitor and not a tulpa,” Irish_ wrote. The worry that conscious control invalidated the experience was present from the start, rooted in the occult framework’s assumption that a thoughtform was a real, independent entity.

What Plurality changed was not the premise but the direction. The early guides had focused on imposition and wonderland. Plurality introduced switching and possession. Where the /x/ guides aimed at a companion you could see, Plurality offered a companion who could share your body. But the anxieties that came with it were not new. They were the anxieties the community had always had, now given a larger stage.

These doctrines were the logical entailments of the entity-premise the earliest guides had established: if the tulpa is a real, independent being, then controlling its responses contaminates it, building it is serious work, and stopping carries moral weight. Plurality’s framework gave these pre-existing anxieties a richer vocabulary and new applications. Together they were codified into the guides. The community inherited not just a vocabulary but an entire ontological system.

None of this was malicious. The pioneers were trying to make sense of something genuinely new, using the best framework available. But the framework embedded assumptions that the practice itself doesn’t require – and those assumptions would generate decades of recurring confusion.

The psychological turn and the metaphysical debate

During this period, the community also underwent a shift from “metaphysical” to “psychological” explanations. The early adopters on /x/ had operated within a broadly supernatural framework. But as the community grew and attracted more secular practitioners – often from the same STEM-oriented, atheist demographic that populated much of early-2010s internet culture – the supernatural framing became a source of tension.

A false dichotomy emerged: “metaphysical” versus “psychological” tulpamancy. Both sides, however, shared the same hidden premise: that the tulpa is an independent entity. The debate was about what kind of entity – spirit or neural pattern – not about whether the entity-framework itself was correct. This debate consumed enormous community energy and produced little clarity, because the question it asked was the wrong one.9

The diaspora: Reddit, Discord, and fragmentation

The forum era didn’t last. The material conditions of online community organization shifted, and tulpamancy shifted with them.

Reddit’s r/Tulpas grew into a second major hub. Reddit offered discoverability, a lower barrier to entry, and a voting system that surfaced popular content. But it also changed discussion. The voting system rewarded quick, accessible content over long-form guide writing. Threads aged out of visibility faster. The conversational style was more casual and less oriented toward collective knowledge-building.

Then Discord arrived. Discord servers became the dominant mode of community interaction in the late 2010s. Discord offered immediacy: real-time conversation, instant feedback, and closer personal bonds.

But Discord also fragmented the community. Where a forum had a single, searchable archive, Discord servers were siloed and ephemeral. Good advice given at 3 AM was gone by morning. Newcomers couldn’t read the community’s accumulated knowledge because it wasn’t accumulated – it was scattered across dozens of servers, buried in chat logs.

Each platform produced a different culture through its material affordances:

  • Forums produced guides, systematization, and sustained theoretical development.
  • Reddit produced accessibility, casual discussion, and a lower barrier to entry.
  • Discord produced intimacy, immediacy, and fragmentation.

None of these was “better” or “worse” in any absolute sense. But the shift from forums to Discord changed how knowledge was transmitted – from persistent, searchable text to ephemeral conversation – with consequences for how new practitioners learned.

L
Luna
Another form of fragmentation in the community comes from the emergence of national communities. We actually started in a Polish community (that emerged in late 2012, soon after tulpa.info) rather than an international one. But I think we’ll leave the matter of fragmented communities, including non-English ones, for another opportunity.

The material logic of centralization

The sequence – forums to Reddit to Discord – was not simply people choosing nicer interfaces. It was produced by the material logic of internet centralization under capitalism: the economic impossibility of competing with “free,” the self-reinforcing gravity of network effects, and the deliberate enclosure of online space by venture-funded platforms. Running an independent forum costs money; Reddit and Discord are “free” to users because their real customers are advertisers and data brokers. The consolidation of online communities onto a few corporate services is enclosure, not evolution. When a community depends on corporate infrastructure, it is structurally dependent on entities whose interests are not its own. The enshittification10 of Reddit and Discord has accelerated, generating an impulse toward decentralized, community-controlled alternatives. The question of who controls the means of communication is never settled for good.

The present: centralization and diversification

Today, the tulpamancy community exists across multiple platforms simultaneously. r/Tulpas remains the largest public-facing hub. Tulpa.info continues to operate, though with reduced activity. Discord hosts dozens of tulpamancy servers. A diaspora of smaller communities exists on Tumblr, Twitter, and niche platforms.

The Plurality framework remains dominant. But separate communities have experimented with different approaches: some emphasize pragmatism over belief, some are skeptical of entity-claims while still valuing the relationships, and some have developed frameworks entirely outside the Plurality orbit.

This website is one such alternative. The dialectical framework we present does not reject the history that produced the community – it analyzes it. The entity-framework was a historical product of specific conditions: a borrowed word, an anonymous imageboard, a character-driven fandom, an encounter with Plurality, and the affordances of particular platforms. It was not inevitable. Understanding how it came to be is the first step toward understanding that other frameworks are possible.

The political economy of a practice

A dialectical materialist analysis cannot stop at platforms. To understand why tulpamancy took the form it did, we have to examine the class composition and ideological character of the people who built it.

Class composition and ideological conditions

The tulpamancy community is overwhelmingly drawn from the imperial core – the US, Canada, the UK, Europe, Australia. The near-absence of voices from the Global South is significant. These Western countries share a common ideological atmosphere: mass internet access, the stagnation of real wages, the atomization of social life under late capitalism, and the segmentation of young people into online subcultures. A young person living in precarity, isolated from meaningful community, spending hours online, saturated with character-driven media and looking for connection – this is not a universal human type. It is a historically specific product of late capitalism in the Global North.

These conditions shaped the community’s thinking. The language was not consumerist; it treated the practice as sacred. Creating a tulpa was regarded as a weighty moral act, closer to bringing a life into being than to building a video game character. The anxiety about “doing it wrong” reflects the structure of a practice that, for people whose outer relationships had been degraded by late capitalism, carried existential stakes. The Plurality framework’s language of individual rights – each headmate as a sovereign self with moral claims – fit this sacralized logic precisely. People took tulpamancy so seriously because, for many of them, it was the most serious thing they had.

Political character

The community’s political character has two poles, neither socialist. The 4chan origin left a permanent reactionary mark. When the community migrated to forums and Reddit, the overt reactionary content receded, replaced by a liberal consensus: progressive on individual identity, individualist on social structure, and silent on class and political economy.11 This was a more palatable form of the same anti-politics. Both poles share a common assumption: that social problems are individual problems requiring individual solutions. The near-total absence of socialist perspectives is itself historical: 4chan’s culture repelled left analysis,12 the Plurality framework’s identity politics offered no entry point for class analysis, and the practice was framed as individual fulfillment rather than a response to collective conditions. Both the “metaphysical” and “psychological” camps are forms of philosophical idealism – they explain the practice by reference to ideas or identities rather than material conditions. A materialist framework had to be imported by someone who moved through both the tulpamancy community and the Marxist tradition, drawing on resources neither could provide alone.

S
Sora
Reddit and 4chan might look extremely different at first, but they are two sides of the same coin, just like both parties in the bipartisan system of the USA. And the division in society they introduce is a feature, not a bug. For imperial elites, of course.
P
Philia

You might think that Plurality community attracts leftists with all these identity flags etc., kind of like LGBT+ community.

And you are right as in it attracts the left wing of USA’s political spectrum. The problem is that the whole bird is an imperial warhawk in eyes of the Global South.13

Identity politics is helping the imperial elites divide and conquer people, meanwhile working against all of us at once. It distracts us from the fact that problems of exploited minorities don’t exist in isolation from problems of the exploited majority. It also successfully distracts people from their empire’s war crimes abroad.

A materialist synthesis

A historical materialist reading reveals several things. The base – material conditions of platforms, demographics, class, and ideology – shapes the superstructure: beliefs, frameworks, and anxieties. When the base changed (4chan to forums to Discord), the superstructure changed with it.

The practice is older than the community; what the community provided was a name, method, and shared language. The word “tulpa” was borrowed from a tradition the modern community has no connection to; the practice doesn’t need ancient roots to be valid.

The entity-framework was adopted from Plurality, which itself developed under specific historical conditions; its doctrines are interpretations, not descriptions of how the practice works. Platforms shape communities through their material affordances – who controls the archive, who decides what stays visible, who can search and who must ask.

Finally, the history of tulpamancy is a history of contradictions resolving through synthesis: the /x/ occult framework was negated by /mlp/’s companion-centered approach; the forum era’s systematization was negated by Discord’s immediacy; the Plurality framework’s recognition of inner relationships was negated by its own entailments. Each negation preserved what was valuable while creating space for something new. The dialectical framework this site presents is itself a product of this history – an attempt to preserve what the community got right while negating what it got wrong. It is not the last word. It is the next word, produced by specific material conditions, and it will be negated in turn.

For further reading

M
Mon

I didn’t write this article to score points against the community I’ve been part of for over a decade. I wrote it because understanding how we got here matters. The history shaped what people believe is possible. When the only framework you’ve ever seen tells you that your tulpa must be an independent person, that doing it “wrong” might contaminate them, and that stopping is a form of murder – you don’t just inherit those beliefs. You inherit the anxiety that comes with them. And you might not even know it’s the framework producing the anxiety. You might think it’s just what tulpamancy is.

It isn’t. The essence of tulpamancy is building a genuine relationship with your tulpa. But tulpamancy practice and community formed around it exist in the material world and aren’t isolated from material world problems. Just as the entity-framework was formed by the material conditions of capitalist society, so were the community and its development.

The community is very decentralized at this moment. There is no single, central hub regularly visited by a majority of tulpamancers. Reddit is probably the biggest hub at the moment, but most of the community is spread between Discord servers. This state seems stable so far, although recently it’s been shaken by Reddit and Discord’s enshittification becoming increasingly visible. This decentralized state is a good opportunity to organize for people who are interested in tulpamancy but who don’t share mainstream (either far-right or liberal) values in the most popular places right now.

We currently have a Discord server and observe alternatives emerging. We’re also thinking about creating a community on Lemmy.


  1. Taylor, M., Hodges, S. D., & Kohányi, A. (2003). “The illusion of independent agency: Do adult fiction writers experience their characters as having minds of their own?” Imagination, Cognition and Personality, 22(4), 361–380. In a study of 50 fiction writers, 92% reported characters appearing to have independent thoughts, words, or actions – a phenomenon the authors term the “illusion of independent agency” (IIA). The effect was strongest among published authors. See also Foxwell, J., Alderson-Day, B., Fernyhough, C., & Woods, A. (2020). “‘I’ve learned I need to treat my characters like people’: Varieties of agency and interaction in writers’ experiences of their characters’ voices.” Consciousness and Cognition, 79, 102901, which replicated this finding in a survey of 181 professional writers and explicitly connects character agency experiences to imaginary companions and inner speech. ↩︎

  2. Taylor, M., & Mannering, A. M. (2007). “Of Hobbes and Harvey: The imaginary companions created by children and adults.” In A. Göncü & S. Gaskins (eds.), Play and Development: Evolutionary, Sociocultural, and Functional Perspectives, pp. 269–288. Lawrence Erlbaum Associates. Taylor and Mannering document imaginary companions across age groups and explicitly address adult cases, establishing that imaginary companions are not exclusively a childhood phenomenon. See also Drinkwater, K., Dagnall, N., Houran, J., et al. (2024). “Structural relationships among mental boundaries, childhood imaginary companions, creative experiences, and entity encounters.” Psychological Reports, 127(5), 2327–2355, which confirms that “the experience of ICs endures from childhood into adulthood.” ↩︎

  3. Veissière, S. (2016). “Varieties of Tulpa Experiences: The Hypnotic Nature of Human Sociality, Personhood, and Interphenomenality.” In Raz & Lifshitz (eds.), Hypnosis and Meditation: Toward an Integrative Science of Conscious Planes. Oxford University Press. Veissière’s paper includes a historical overview of the term’s Tibetan origins and its journey into Western tulpamancy communities. For the Tibetan etymology specifically, see Mikles, N.L. & Laycock, J.P. (2015). “Tracking the Tulpa: Exploring the ‘Tibetan’ Origins of a Contemporary Paranormal Idea.” Nova Religio, 19(1), 87–97. See also David-Neel, A. (1929). Magic and Mystery in Tibet. Claude Kendall. ↩︎

  4. Besant, A. & Leadbeater, C.W. (1905). Thought-Forms. Theosophical Publishing Society. Note: many secondary sources erroneously cite the publication date as 1901, but the first edition clearly states 1905. This work introduced the concept of thought-forms to Western esotericism, influencing later occult interpretations that fed into early online tulpa discourse. ↩︎

  5. Patañjali was an ancient Indian sage who compiled the Yoga Sutras (circa 400 CE), the foundational philosophical text of classical yoga. The modern Western yoga studio, with its emphasis on physical postures and fitness branding, bears little resemblance to the contemplative, ascetic discipline described in those texts. The analogy is deliberate: the word “yoga” traveled west and attached itself to a new practice, much as “tulpa” did. ↩︎

  6. FAQ_Man’s and Irish_’s original creation guides are preserved at the Tulpanomicon: FAQ_Man’s guide and Irish_’s guide↩︎

  7. Pleeb (May 20, 2012). Forum post #2151, Tulpa.info forums. Pleeb’s own account of the /x/ push-out, the IRC migration, the deliberate cross-posting to /mlp/ and other boards, and the IRC community’s resistance to the incoming bronies. This post is the primary source for the sequence of events described in this section. ↩︎

  8. On ponysonas as a documented fan practice: roughly half of bronies have created or identified with a personalized pony character (Edwards, P., Redden, G., & Chadborn, D.P. (2019). Meet the Bronies: The Psychology of the Adult My Little Pony Fandom. McFarland, p. 51). On the /mlp/ board’s culture of ironic self-deprecation and the “new sincerity” dynamic: Bailey, J. & Harvey, D. (2017). “‘That pony is real sexy’: The construction of sexual identities and stigma management in /mlp/.” Sexualities, 20(7), 800–817, an ethnographic study documenting how the board’s self-deprecating labels and ironic distance created space for otherwise stigmatized expressions. ↩︎

  9. For the site’s position on the “metaphysical vs. psychological” false dichotomy, see the dictionary entry on metaphysical and psychological models. Both options share the premise that tulpas are independent entities. The dialectical framework rejects the premise itself. ↩︎

  10. Doctorow, C. (2022). “Social Quitting.” Medium (November 15, 2022). Doctorow introduced the term “enshittification” in this essay, defining it as the lifecycle by which platforms first offer value to users, then extract value from users for business customers, then degrade service for both as they capture whatever value remains. He developed the concept further in a 2023 Wired article and the essay “The ‘Enshittification’ of TikTok” (2023). ↩︎

  11. ProleWiki. “Reddit.” A Marxist-Leninist analysis documenting Reddit as a liberal platform that actively suppresses left-wing and communist content (banning r/ChapoTrapHouse, r/TheDeprogram, and others; deleting state-affiliated subreddits from socialist countries) while maintaining institutional ties to U.S. imperialism through its director of policy’s role at the NATO-funded Atlantic Council. ↩︎

  12. ProleWiki. “4chan.” A Marxist-Leninist analysis of 4chan as a platform whose reactionary culture channels the alienation of young internet users toward far-right politics rather than class consciousness – a sorting mechanism that selects for those comfortable with its casual cruelty. ↩︎

  13. “Warhawk” (or “hawk”) is a political term for someone who advocates war and military aggression, as opposed to a “dove” who favors peace. The phrase means the entire U.S. political spectrum – both “wings” – is pro-war and pro-imperialist from the perspective of the Global South. ↩︎